Some do it because they are trying to speed up their site and others because a client is demanding they meet this metric (yes, this happens more than you think). Don't obsess over the 100/100 metricĪ lot of people try and strive for that 100/100 score on Google PageSpeed Insights. Your goal here isn't to score 100/100 just for the sake of having 100/100, the goal is to improve your site's overall performance. However, as mentioned in the section below, don't base your efforts solely off of the PageSpeed Insights metrics.
#Sync desktop mobile janetter how to#
That being said, there are a lot of different optimization suggestions out there and knowing how to implement each one can take some time.
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That's a fair amount of money for doing something that doesn't take too much effort. If the site owner were to improve the speed the speed of that site by just 1 second, they could potentially increase their annual revenue by almost $44,000 USD. A site which loads in 2.6 seconds, has 200,000 monthly visitors, collects an average order value of $20 and has a conversion rate of 2%. That's why Google created a performance revenue calculator that estimates how much additional revenue you could be making if your site was faster. However, knowing just how much money you're business is potentially losing out on provides a much greater incentive to then make a change. How page speed affects the bottom lineĪs we've already discussed, page speed affects many areas of a website that can change (for better or worse) how much revenue your business produces online (given you are selling something). Read more about static site generators as well as how to host a static site with a CDN. Therefore if your site doesn't require dynamic content, moving to a completely static site may drastically help improve your overall page speed and page weight. They're also, on average, much smaller in size. Static sites don't require a backend or database and are much more simple to manage.
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The constant growth in web page size is likely a contributing factor to why static sites have been increasing in popularity as of late.
![sync desktop mobile janetter sync desktop mobile janetter](https://cdn.mos.cms.futurecdn.net/bdc92990ae138d0786b2eec80dd99d8f-320-80.jpg)
As we can see from the graph below, this best practice is far from being met for sites based in the United States.įurthermore, as the growth of web page size continues, Google's recommended best practice of keeping a website under 500 KB in size is also nowhere near being met, on average. According to Google, the best practice for a website's speed is to keep it under 3 seconds load time. That same guide also goes into detail regarding the page speed, page weight, as well as additional insights on specific industries, such as automotive, technology, and retail. Take these statistics from Google's industry benchmarks for mobile page speed: We've said it before but it's worth reiterating that as web page load times increase, so does the likelihood of your visitors. Take these statistics from Google's industry benchmarks for mobile page speed guide: We've said it before but it's worth reiterating that as web page load times increase, so does the likelihood of your visitors bouncing. Everything from ranking higher in Google search results to providing your visitors with a better user experience, thus increasing conversions, all comes into play. There are a multitude of reasons why you should care about page speed. With that being said, see how we easily achieved a 100/100 score with WordPress and Google PageSpeed Insights. While they can provide valuable information to help optimize your website, don't forget about perceived performance, specifically the user's experience. While these metrics can be very helpful it is also important to keep this data in perspective. Running speed tests with tools like Google PageSpeed Insights, WebPageTest, or Ke圜DN's Website Speed Test are always a good way to help gauge your website's performance.